About our online store
Welcome to Shrom India, which began in March 2024 with a singular purpose: to convert waste into wellness and blend spirituality with sustainability. Our name, Shrom, is deeply meaningful. It’s a blend of two Hindi words:
- Shram: Meaning labor or toil, symbolizing the effort and dedication behind each product.
- Aarom: Meaning aroma or fragrance, reflecting the soothing and pleasant scent our products provide.
Together, Shrom encapsulates our belief that hard work and purity can create something beautiful and harmonious.
Rooted in Indian culture, we collect flower waste from temples transforming these sacred offerings into eco-friendly products like Incense Cones & Sticks, Havan Cups, Herbatti. Especially considering that temple flower offerings, often considered waste, significantly contribute to river pollution, harming the environment they are meant to honor. Our approach is not just about recycling; it’s about reviving.
By converting flower waste into fragrant, natural offerings, we promote health and harmony while providing a sustainable solution for traditional rituals. Our products are handcrafted with care, using only natural, chemical-free ingredients, ensuring they are safe for everyone, particularly those with fragrance sensitivities.
At Shrom India, we also emphasize the use of our products during meditation, yoga, exercise, and aromatherapy, as their soothing, organic aromas help create an atmosphere conducive to relaxation and mindfulness. These practices align with our mission to enhance well-being through natural, eco-conscious solutions.
The Seed of an Idea: A Personal Inspiration
The inspiration for Shrom India came from two deeply personal experiences. While frequently visiting temples, we witnessed the vast amount of flower waste that was generated daily. It felt disheartening to see these sacred offerings discarded as mere waste, especially considering that temple flower offerings, often considered waste, significantly contribute to river pollution, harming the very environment they are meant to honor. The pollution caused by temple flower waste directly affects our rivers, turning a symbol of devotion into an environmental burden.
Our personal experience with fragrance allergies, including eczema, respiratory issues, headaches, rashes, sneezing, and coughing, made traditional incense cones, dhoop, sticks, or even perfumes unusable at our home. This highlighted the need for a cleaner, healthier alternative for people like us . Additionally, we noticed a lack of products with a soothing, calming fragrance specifically designed for meditation, yoga, exercise, or aromatherapy. These practices require an atmosphere free from strong, overpowering smells, and the absence of such a product inspired us to create something that would help foster relaxation and mindfulness in these environments.
This combination of environmental and personal factors motivated us to develop something new—a product that was free from harmful chemicals yet still celebrated the essence of Indian traditions. After an entire year of research and development, where we tested and selected natural ingredients and launched Shrom India’s herbal organic and charcoal free incense products in April 2024.
Our Vision
At Shrom India, we aspire to align spiritual practices with nature, reducing religious waste and harmful chemicals. Through eco-friendly products for meditation, yoga, and aromatherapy, we promote wellness, sustainable consumerism, and create opportunities for women and youth
Our Mission
Our mission is simple yet profound: “Turning Sacred Offerings into Sustainable Solutions,” while promoting the use of our products during meditation, yoga, exercise, and aromatherapy. By repurposing religious waste, we promote well-being and mindfulness through calming, organic scents that benefit both people and the planet
Our Philosophy: Innovate, Inspire & Impact
Our guiding philosophy is simple yet powerful: create with care, innovate for impact, and inspire change. We are constantly evolving, finding new ways to enhance our products while staying true to our core values of sustainability, tradition, and innovation. Our goal is to continue innovating within the natural product space, finding eco-friendly solutions to everyday needs while supporting communities and promoting well-being.